Ru believes that how you enter the market just as important as opening a store

Who is Nathaniel Ru? He’s a man that believes that everything one does, should last longer than the person who did it. Literally. Ru is a ringleaders of healthy foods and those foods being fun to eat. That’s right! Out of a 560 square foot tavern, Ru and his friends started an eatery in the place on M Street. That was three months after they had graduated from Georgetown.

 

Now, Ru and his friends (specifically Nicolas Jamet and Jonathan Neman) have a 64 store farm to table style chain of restaurants called Sweetgreen. Essentially an American fast and casual group of restaurants serving healthy food, Sweetgreen has store fronts in California, the District of Columbia (Washington D.C.), Illinois, Maryland, Massachusetts, Pennsylvania and Virginia. There are reportedly over 1,700 employees with the company. It has been declared that legacy restaurants should want to look like Sweetgreen, if they start from scratch.

 

Ru has a unique was in which he finds the right foods, crafts the company’s service design and how customers can enjoy an array healthy foods – not just kale. One thing Ru credits to his opening so many stores is analysis of the demographics where the stores are planned to go up. This is all part of the real estate strategy behind Sweetgreen. In fact, Ru himself admitted that how they entered the market was just as important as how many stores they opened.

 

Ru opened Sweetgreen’s first storefront in New York right at 28th and Broadway in a neighborhood known for being increasing help conscious – New York’s famed NoMad neighborhood. Many new media and tech companies are together in the neighborhood as well.

 

Ru, who was guest speaker at The Wharton Marketing Conference, recently said that turning their business into such a booming one was due to persistence to get a meeting with their landlord at the time to even open the first store. In just three and half weeks, Ru and his friends had put together a three piece plan to build the store. The persistence and teamwork paid off.

 

As Ru himself put it: The growth of the Sweetgreen company has allowed Sweetgreen to be not just a restaurant company, but a lifestyle brand as well.

 

 

What You Need to Know about Managing Your Online Reputation

What comes up when people search for you or your business online? People’s perception is critical because it is what makes up your Online Reputation Reviews. Brands that are trusted are those that are recommended by real people.

It’s easiest to manage your online reputation before any problems come up. Starting with no reputation and building a good one is ideal, but if you already have a problem and you need to turn a bad reputation around…keep reading!

According to Global Dispatch’s article on reputation management, there are a lot of free tools out there:

Reputation.ca’s Reputation Management Software

This tool shows you how you appear online over time by monitoring your Google search results. It helps to give an idea about how you actually appear to others and what affects your appearance.

Rankur

This tool has a much broader focus than just Google. It lets you see how you appear over a range of social media sites. The first two accounts are free.

WhoLinksToMe

Useful for collecting data on exactly who is sharing/creating links to your website. This will allow you to get a better understanding of how you’re being talked about online.

Domain.me

If you have a dream domain name that you want to own, this tool can make that happen. It can help you personalize your business to help people better understand what you’re all about.

Google Alerts

For those of us who don’t love all the online searching work, Google Alerts is a great option. After signing up, it will send you a notification whenever you are mentioned online.

Even with all of these tools available to you, the most important thing in online reputation management is building a realistic game plan that shows where you are, where you want to be, and the small steps you can take to get there. From managing social media, reviews, testimonials, and blogs, there are many different ways to get your message out to your audience. To see how people are perceiving that message, this post should give you everything you need.

Markus Rothkranz on “The Alkaline Myth”

It has been announced countless times that disease cannot live in a body that is alkaline. Some naturalists claim that all you must do is decrease the acidity of your body in order to kill cancer. By understanding how the body works, and performing extensive research, it can officially be dismissed as a myth. The truth is, their concept of drinking alkaline water may actually cause you physical harm.

Your goal is to empower healthy cells, increase cell vitality, enhance your vitality, and enjoy your journey of awakening. In order to understand the risk, you must know how acid and alkaline substances affect the body as a whole, and as individual pieces.

Alkaline substances and acidic substances both have their place in our lives. They belong in specific places inside of our bodies, not just wherever we decided to put them. If you want to be healthy and balance your body back out, eat foods that are less dense, contain increased water content, provide more energetic, and are not made of complex materials.

The majority of your diet should be made up of green leafy products. Other foods can be mixed in, but not in large quantities:

Your Personal Health is a Choice, not a Guarantee
* Fruits
* Berries
* Melons
* Herbs
* Turmeric
* Ginger

There are multiple causes for our current health conditions. There are also many causes of health problems. Many of them are under our own personal control. For example, a large percentage of the population systemic lymphatic stagnation. This is caused by weak kidney function and impaired adrenal glands.

A large portion of the population is also affected by a weak digestive system, which leads to digestive fermentation. This can lead to fungal problems in the digestive system. Usually, these problems are caused by poor metabolism that is controlled by impaired gland functions. It can also be caused by poor food choices and possible sulfur intake. Usually sulfur intake is caused by antibiotics.

By eating too much protein and animal fats, the time it takes for food to make its way through the digestive system. This causes putrefaction, or rotting of protein. It also causes the body to develop bacterial problems.

So How Do You Solve These Problems?
Eat foods that are not dense, high in water content, foods that are not complex, acidic fruits, berries, melons, and herbs.

Make sure that you are conscious about the foods that you are combining in each meal. The way you mix foods can have a dramatic effect on digestion. Do not eat meat, poultry, seafood, fish, or dairy related products. You should also avoid grains, starches and all types of oil except olive oil.

Success is Sweetgreen

The success of a popular college eatery named Sweetgreen spans over the better part of a decade. The persons responsible for the work product and service are Nicolas Jammet, Jonathan Neman, and Nathaniel Ru. The start continued running of this business is result of hands-on application of higher education in action. However it is also a bond made from the love of food, a wanting to create something, and a wanting to solve a problem. The business operation comes from the collaboration of individuals whose history shows no real prior experience of managing the day-to-day duties of an organization.

 

According to the founders and owners of the business, the lack of experience is cornerstone to the innovative growth of Sweetgreen. It takes a new point of view for an everyday challenge to make a good plan come to live. To do that these entrepreneurs bring a fresh set of eyes to every problem. One of these problems being the brick and mortar location of the business where it all begins. Another problem is the limited resources needed to start the ball rolling. The answer to both presents itself as focusing on bringing a supply of quality products with sustainability.

 

The winning way of thinking comes after seeking the advise of professional already in the industry and also by the institution of Georgetown. The concept of reverse engineering comes into play as community has an influence over the company brand. As the business grows so does the entrepreneurship program on campus and the two complement each other nicely. But still there is room to grow for Sweetgreen.

 

Values and commitment to community really drive the business, as is seen in programs that seek educate young people in Virginia, New York, Maryland and DC are provided by Sweetgreen. It has an influence on more than over 20,000 young people in its history and the number is still growing. The idea behind such program is to get people feeling good about eating right at a young age. From big ideas like that projects like “Sweetlife” take life in the form of an annual music festival.

 

Good business and good times are the results of service from the business Sweetgreen. And the business itself is the brainchild of five core values. These values are “win,win,win”, “think sustainably”, “keep it real”, “add the sweet touch”, and “make an impact”.

 

How Naomi Campbell Broke Down Barriers

Breaking Down Barriers

The career of a supermodel may not seem as if it carries much significance to social progress around the world, but Naomi Campbell’s runway success suggests otherwise. Before her models of colors were sometimes able to find work but within severe limitations. Achieving the sort of success top models can find was nearly impossible before her. When Beth Boldt recruited her to work for the Synchro Modeling Agency she would change everything. As a supermodel, a model enjoying international success, Naomi Campbell became the “it” girl of the 80s and 90s. Even after she retired from the runway her legacy continues to affect the fashion industry to this day.

It All Started In London

Naomi Campbell got her start in the modeling business at the age of 15. Despite her young age Campbell thrived and rose to the height of her career in the late 80s. At this time her name was associated with the term supermodel alongside a number of other models such as Cindy Crawford. As early as 1990 Interview magazine declared Campbell the reigning megamodel of her time. Everyone from Gianni Versace to Azzedine Alaia wanted to work with her. She even managed to branch out into music with appearances in the music video “In The Closet” by Michael Jackson and even released her own album.

Life After The Runway

By the late 90s the era of the supermodels had reached a conclusion. This didn’t mean Naomi Campbell had reached the end of her career by any means. She branched out into movies, released another music album, and even pursued a career in reality television. At times she has even returned from retirement to walk the runway. Overall Naomi Campbell continues to impact the world with her fashion, beauty, and grace.

James Dondero Now On Prominent SMU Board

James Dondero has recently been selected to serve on SMU’s Cox School of Business Executive Board. Dondero is the co-founder and current CEO of Highland Capital Management, an investment advisory company and he now brings 30 years of expertise to the guidance of Cox School of Business’s strategic operations. It’s an honor for Dondero who’s praised the university for its contributions to the Dallas business community, and Highland Capital currently sponsors the Tower Scholars, a public policy scholarship and grant to the university’s library center. For Dondero, it’s another accomplishment in the influence he has had in the greater Dallas area, adding to the boards he serves on at Cornerstone Healthcare and NexBank.

James Dondero has built a successful career in guiding alternative investment practices. He got started at the University of Virginia’s McIntire Business School where he got high honors in both accounting and finance, and began with the Morgan Guaranty training program in analyzing back in 1984. The following year, he was hired by American Express where he became a portfolio manager. He stayed at American Express until 1989 when he went to Protective Life Insurance Corporation where he would meet Mark Okada, the man who would become his business partner. The two men managed the GIC subsidiary of Protective Life, but it became more than a small branch of the company after Dondero and Okada grew client assets under management there to over $2 billion.

That GIC subsidiary would eventually become Highland Capital, and it started out managing funds in the fixed income markets, but today it now manages portfolios in many alternative sectors. Most notably Dondero’s company is one of the largest collateralized loan obligation (CLO) managers, a special kind of security-backed loan that comprises of multiple bank loans. Highland Capital also has investments in private equity, both long and short-term, real estate, health care, and emerging markets. Dondero is also a well-known philanthropist in the Dallas area, even recently making a pledge to match donations up to $1 million to go to a local domestic violence shelter group.

Follow James on Facebook today!

Diversant LLC Grows Massively under John Goullet’s Management

John Goullet is an entrepreneur and IT staffing specialist with over 20 years of experience. He started working as a consultant for IT solutions in 1994 before focusing on IT staffing. He later founded an IT staffing agency known as Info Technologies. This venture proved to be profitable after it was valued at $30 million, five years after it was founded. Info Technologies was also ranked among the top 100 fastest growing companies in the US.

Info Technologies Merges With Diversant

Goullet met with Diversant’s founder, Gene Wade and they both agreed to merge their companies. The result was Diversant LLC, a company that offers a broad range of IT staffing services. After the merger, Goullet was elected as the company’s principal executive while Gene served as the CEO. Goullet has been a great influence to the personnel of Diversant LLC. He advises them to be creative and critical thinkers.

Since Diversant LLC was established, it has been productive in terms of performance and customer service. The company is listed on the list of Fortune 500 companies. It addresses the needs of its clients through an effective leadership team. Diversant employees are also motivated by values such as teamwork and discipline. As the principal, Goullet ensures that the employees serve clients with state-of-the-art solutions diligently. Diversant LLC is among the top IT staffing companies based in the US, thanks to pragmatic leadership and guidance offered by Goullet, Gene Waddy, and the Advisor Board.

Goullet’s Work Principles

Goullet is a veteran in the IT staffing sector. His extensive experience in computing and technology has allowed him to meet the technological needs of IT experts and companies. As his driving principle, Goullet believes that modern IT related problems could be solved if IT practitioners and companies work together. When he started out as an IT consultant, his work involved evaluating computer software and hardware. He also handled computer maintenance and database maintenance. Throughout his career, he desired to help IT specialists to secure employment and IT companies to get competent staff to fill their vacancy positions. Info Technologies was, thus, founded to address this issue.

How Evolution of Smooth Took Over The Lip Care Market

When it comes to (oral) lip care products, Blistex and Chapstick had a firm grip over the competition. These brands have dominated the market for decades with little to no competition and the only other brand to jump in the mix with productive results was Burt’s Bees. Unfortunately Burt’s Bees took over the market from the dominant due, but has been under pressure by newcomer Evolution of Smooth.

Evolution of Smooth is a newbie in-a-sense, but it’s making a huge impact with sales. As of 2016, EOS lip balm is the second best selling brand in the world at 1 million units per week. The brand focuses it’s attention to female customers even though the market is unisex. With this targeted marketing, (EOS) has designed a lip balm product line that appeals to women. Vibrant colors and fruity flavors are the name of the game and nobody else does it better. With the lip care market looking to increase in the nest few years, Evolution of Smooth is projected to be at 2 billion in sales by the year 2020.

Why Is The brand So appealing?

The appeal of the Racked sold products is that is has a distinct look, has organic ingredients, and tons of fun flavors such as Coconut Milk, Vanilla Bean, Cherry, Blackberry Nectar, Strawberry Sorbet, Lemon Twist, Lemon Drop, and Sweet Mint. There are no side effects unlike other brands that tend to dry out the lips, and the product is gluten free. The popularity of the lip balm has exploded after high profiles Kim Kardashian and Christina Aguilera were spotted on Pinterest pages applying the product while out in public. Evolution of Smooth has even been featured in editorial, on the cover of beauty magazines, and is a partial sponsor of singer Demi Lovado’s world tour.

For more information check out:

 

UK Vintners Making Waves in Global Wine Trade

A vintner is simply a wine merchant. UK Vintners have earned England a good name in the world Wine industry. Some of the Vintners in the UK are run by families while others form associations. The vintners in the UK majorly focuses on quality and flexibility of their wines and spirits. The following are some of the Vintners in the UK.

Merchant Vintners Company founded in in 1965 is a leading wine group in the UK. The company works towards the expansion and prosperity of independent family-owned wine merchants against the larger market contenders. Members can access about £2m of stock at decent price.

The Vintners Company was another great wine company having received its first charter in 1363. From history, the company has maintained a strong link with the UK Wine Trade. It continuous to play an important role in the 21st century by maintaining its trade, educational, charitable and social interests.

Highbury Vintners another UK vintner is an award-winning independent wine merchant. In 2014 it was awarded the best Small Independent Wine Merchant at the Decanter Wine Retailer. Its independence has given the company an extraordinary flexibility with its wine ranges.

Farr Vintners Ltd founded in 1978 has also earned its title to the UK’s vintners company. The company has a policy of quick turnover, low margins and offering honest and informed advice. Farr Vintners has steadily grown to become one of the Britain’s largest fine wine merchant a position it has held for the last ten years. This UK Vintner’s main activity is purchasing and selling top Bordeaux wines.It is the country’s leading en primeur merchants and one of the largest stockholders.

Shawbury vintner is another wine merchant founded in 2000 by Mike Newman, as a different wines sales company with a new approach to customer contact and services. The company has a good ability to find new and high-class fine wines for their customers to purchase.

In conclusion, it is evident that UK Vintners are one of the best investment in the UK .it has significantly contributed to the economy of the UK, also the companies has embraced Education and Charity as their principal elements

Markus Rothkranz Talks About Eating Raw Foods In Video

Markus Rothkranz is a lifestyle guru and motivational speaker. I came across a video of him talking about raw foods and healing. Here is a recap of what he discussed in the video.

Rothkranz discussed about how he started eating raw foods and he started to feel healthier. He explained how eating organic is better than eating bad foods, but it is not exactly healthy. He said there was a difference between what grows in the wild and what grows on a farm.

In the video, Rothkranz said that most drugs in the world that have been designed to make people feel better derived from something in the wild. He went onto mention how the cleaner people eat, the less sweet things they will crave.

Throughout the video, he talks about probiotics and how people should do them. He talked about how good flora is great for the body. Asides from that, he discussed the importance of moving and exercising. Enzyme pills were also mentioned and Rothkranz said he consumes enzymes on a regular basis. He recommended eating probiotics a little before bedtime.

The motivational speaker and health expert also took questions from the audience. A lot of the questions were in regards to food and eating healthy, as well as well-water.

As you can see, Rothkranz is an expert when it comes to eating raw foods and he knows his stuff when it comes to health. If anyone is interested in eating raw foods and becoming healthier, they should follow Rothkranz.